Temple / Wharton Marketing Professor, Dr. Michael F. Smith invited Robyn Levin to co-teach Marketing Strategy to his MBA class at Wharton last week. View video clip discussing marketing strategy and Internet Marketing Trends. Students gain insight into the power of new media such as blogs, webinars, podcasting, twitter, PR and social networking to brand and grow a business. Robyn shows class her Cocktail Napkin Marketing Plan™ e-Book for small business owners & shares integrated techniques to build brand awareness and increase sales and visibility. Exercise #3 is on “Building Your Strategy”.

Follow Michael Smith and Robyn Levin on Twitter.com.

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